When a crown comes loose on a Sunday, nobody digs out a phone book. They search, they scroll, and they call the practice that looks like it's still paying attention. If that's not you, it's the office down the road.
Your best patients already mention you to coworkers and neighbors. Social media takes that same trust and puts it in front of thousands of people nearby, people who have never sat in your chair but already feel like they know you.
When someone finally books the cleaning they've been putting off for two years, they want a practice they recognize. A face. A name. An office they've seen in their feed. That kind of familiarity gets built over months of showing up, and ads alone won't do it.
"The practice that shows up consistently online gets the new patient call, even if a competitor has been in the area longer."
Not every platform is worth your time. Here's where we'd focus for a dental or medical practice in Northwest Ohio, and why.
One of SFM's healthcare clients had been open 11 years, ran almost entirely on referrals, and had a Facebook page nobody had touched in months. A newer practice a few miles away was booking more new patients, not because the care was better, but because they looked active and easy to reach.
We rebuilt their content around real team and office photos, straightforward patient education, and ads pointed at people actively looking for a provider. Within 4 months they were reaching 10× more people locally, and new patient calls stopped drying up between insurance cycles.
"Sales Funnel Marketing is amazing. My business social media reach has grown unbelievably which has translated into near triple sales growth in the 3 short months I've used them. I can't recommend Jayson and his team enough."
Three phases, no fluff. We've done this for healthcare practices across Northwest Ohio and we know what drives new patient growth within HIPAA-compliant guidelines.
Very little. We handle strategy, writing, and posting. All we ask is that you occasionally send over a quick photo or short clip from the office, a new piece of equipment, a team moment, or a case you have written permission to share. Anything involving a patient goes through you before it's posted.
Organic social takes 60-90 days to build real momentum. Ad campaigns can start generating inquiries faster, sometimes within the first few weeks. We'll set honest expectations on the strategy call based on your specific market and competition.
No. For a local dental or medical practice, even $300, $500/month in targeted digital ads can generate a meaningful increase in new patient inquiries. We focus your spend on families and individuals in your specific service area.
Most DIY campaigns for healthcare practices fail because of bad targeting, compliance missteps, or generic creative. We'll review what you've tried and build a strategy that's both effective and compliant.
Our services start at $1,500/month. The exact scope depends on how many platforms, whether we're running ads, and how much content creation is involved. We'll give you a straight number on the strategy call, no surprise upsells.
Book a free 30-minute strategy call. We'll look at your current presence, your competitors, and tell you exactly what we'd do. No pitch. No pressure.