We help chiropractic practices across Northwest Ohio attract patients who already understand what care involves before they call, and we look at why patients leave around visit six before recommending you spend a dollar on new ones.
Our chiropractic clients typically see new patient inquiries within the first month of launching their campaigns.
As reimbursements shift, attracting cash-pay and high-value patients matters more than ever. Social media and targeted ads help you reach the patients who are the best fit for your practice.
Most patients pick whoever has the most reviews and the most visible online presence. We build your authority so they choose you before they even compare options.
A static website waits for patients to find it. We go where your patients actually are, on their phones, scrolling Facebook and Instagram, and bring them to you.
Facebook and Instagram campaigns targeting adults 30 to 65 in your zip codes dealing with back pain, neck pain, headaches, and auto injuries. We bring in the patients you actually want.
Short-form videos explaining what you treat, how adjustments work, and what patients can expect. Content that builds trust, reduces anxiety, and makes people excited to book.
Consistent posting that positions you as the local expert in spinal health, patient tips, office culture, before/after movement improvements, and community involvement.
Your Google and Facebook reviews are your most powerful marketing tool. We help you build a steady stream of 5-star reviews that attract new patients on autopilot.
We learn about your practice, your new patient goals, your ideal patient profile, and what's not working right now.
We build a marketing strategy tailored to your market, your budget, and the types of patients you want to attract.
Content creation, ad management, posting, we handle everything. You focus on treating patients.
You get a full appointment book and a growing local reputation. We report results and keep optimizing.
"Sales Funnel Marketing is amazing. My business social media reach has grown unbelievably which has translated into near triple sales growth in the 3 short months I've used them. I can't recommend Jayson and his team enough."
Book a free 30-minute strategy call. We'll build a custom plan for growing your chiropractic practice, no generic templates, no guessing.
No contracts. No setup fees. Just results.
If patients are leaving around visit six, more new patients is an expensive way to stay in the same place. We would rather understand your visit average and where people fall off first, because that number tells us whether marketing is even the right spend right now.
When the first time a patient hears what a care plan involves is while they are lying on the table, you get resistance. Explaining what you treat, what care typically looks like, and how the money works before they ever book means the conversation in the office starts from a much better place.
A benefits-focused push in the fourth quarter while patients still have coverage to use, and a realistic plan for January when deductibles reset and volume drops. Neither of those is a marketing failure, and both are predictable enough to budget around.
The people who came in twice and disappeared are a warmer audience than anyone you can buy. A steady reactivation effort aimed at lapsed patients usually costs less per visit than new patient acquisition, and most practices have a long list of them sitting in the system doing nothing.
Most practices asking for marketing help do not actually have a front-door problem. They have a back-door problem, and adding new patients to a leaky practice just raises the cost of the leak.
A practice can add new patients every week and still shrink, because case value comes from completed care, not from sign-ups. The common pattern is a patient dropping out around the sixth visit, often before they have finished getting better, with only a small share continuing into long-term care. If retention is the leak, more marketing spend makes the problem more expensive, not smaller.
Deductibles reset on January 1 and patients delay care to avoid the out-of-pocket hit. The mirror image is the fourth quarter, when patients who have already met their deductible want to use benefits before they disappear. Those two facts should shape your calendar and your cash planning, and most practices are surprised by both every year.
Cases that run through an attorney relationship and a letter of protection can be strong revenue, but the money often does not arrive until the case settles, which can be a year or more out. The administrative load of tracking those files is real. A practice built entirely on personal injury has a cash-flow shape very different from a cash or insurance practice.
Health fairs and screenings reliably produce a stack of names and very few people who show up for a second visit. The same is true of deep discount offers. What actually converts is a patient who already understands what you treat and what care will look like before they ever call, which is a content problem more than an offer problem.
Not by itself, and we will tell you that early. Content can set expectations before the first visit so the report of findings is not the first time someone hears what care involves, but if patients are dropping at visit six the fix is largely inside the practice.
Deductibles reset, so patients delay. It is not your marketing failing. The practices that handle it best plan cash for it and push a benefits-focused message in the fourth quarter while patients still have coverage to use.
It depends on whether your cash flow can wait for settlements and whether you have real attorney relationships. Personal injury is a relationship business more than an advertising one, and it collects on a long timeline.
It helps more here than in most industries. A significant share of people are skeptical of chiropractic or nervous about the adjustment itself, and seeing the doctor explain what actually happens does more to reduce that fear than any written page can.
By answering it rather than avoiding it. Explaining what you treat, what the evidence supports, what a visit involves, and what it will cost addresses the real hesitation. Practices that dodge the skepticism tend to attract only people who were already convinced.